Over the span of six years, our dedicated partnership encompassed the comprehensive development of the Golden Chicken brand, focusing on brand identity, packaging, and communication strategies. Through our collaborative efforts, we orchestrated a remarkable relaunch of Golden Chicken, culminating in monumental achievements that propelled the brand to the upper echelons of the poultry industry in Saudi Arabia. Our strategic initiatives catapulted Golden Chicken into the coveted ranks of the top five poultry brands within the kingdom, witnessing an unprecedented surge in market share from a modest 0.12% to an impressive 14% and beyond. This transformative journey stands as a testament to the power of innovation, strategic vision, and unwavering commitment to excellence.